Dallas City Council Approves Pepper Square Rezoning Despite Opposition

The Dallas City Council has approved the rezoning for the Pepper Square development in Far North Dallas, despite strong opposition from local homeowners.

A Heated Debate Over Development
The council meeting saw intense discussions, with dozens of residents voicing their concerns. The proposed project, led by developer Henry S. Miller, aims to revitalize the shopping center at Preston Road and Beltline Road with new retail spaces and 1,000 luxury apartments—a reduction from the original 2,300-unit plan.

While developers argue that the project will bring much-needed housing and economic growth, local homeowners fear increased traffic, overcrowding, and a strain on city services.

Residents Push for Alternative Housing Options
The Pepper Square neighborhood coalition, representing 23 neighborhood associations, has pushed for a mix of townhomes and apartments instead of a high-rise development.

Matt Bach, president of the coalition, emphasized the need for owner-occupied housing, while residents like Michelle Wells and John Joyce expressed concerns over the impact on traffic, emergency response times, and neighborhood character.

Developers Adjust Plans but Push Forward
Developer representative Andrew Ruegg defended the project, stating that changes have been made based on community feedback, including reducing density, height, and improving walkability.

Despite the opposition, the rezoning approval clears the way for construction, marking a significant step toward redeveloping Pepper Square into a modern mixed-use hub.